For doing or implementing any work, there are always two ways good way or bad way in any technique, and same is with SEO techniques also. There are some important rules which are internationally followed by SEO professionals and which are also adopted by all major search engines. The set of techniques which follow all these guidelines set by search engines are said to be White Hat SEO techniques.
But the problem come when some people start misusing the White Hat techniques in a way that it tends to spamming and over the time become black hat SEO or unexpected search engine ranking technique. One misused white hat SEO technique is back link building, and one of the form of blogging, which is most affected due to back link building spamming is “Guest posting” and in the past “Article directory submission”.
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